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About

Hi, I'm Shauna Nuckles

I began Advocation with one simple mission: de-stress the PR industry. 

We deeply understand the challenges that agencies face

Before starting my own business, I spent close to a decade as #2 at an award-winning lifestyle firm and built my career leading PR campaigns for multi-million and billion-dollar brands. 

In managing and mentoring other professionals, I saw one crucial factor that caused teams to flounder more than anything else—operations and systems. They were often the difference between a successful campaign and one that flopped, staying on budget and seriously over-servicing, happy and disappointed clients, and most importantly, how well agency owners and team members could sleep at night. 

We help PR & marketing agencies focus on what they do best

 

Recognizing a real need for strategic operations support, we launched a suite of services to help agencies improve and streamline their systems, reach goals with more ease and remove owners from day-to-day operations. We leverage customized systems that work with instead of against your agency to keep clients and team members happy, while instilling a new level of confidence, clarity and excitement in day-to-day work. 

Our company values...

  1. ABUNDANCE: we operate from the realm of possibility to create impact and lead with generosity.
  2. PROGRESS: we consistently make micro-movements toward our goals and truly believe the work we do will make a difference.
  3. HEALTH: without it, our work isn't possible, so it's integrated into everything we do. 
  4. AUTONOMY: we empower our team and our clients to have sovereignty, making decisions that support their individual needs as well as the collective good.
  5. IMPACT: we always choose making an impact over aiming to impress, which means we often take the path less traveled. 

Ready to work together?

We're the agency operations partner you've been looking for

Agency Operations Consulting 

We provide 1:1 support to solve your company's top operational challenges.

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Professional Development

We provide on-demand and in-person workshops, events and training.

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Project & Resource Management 

We help boutique and mid-sized agencies launch & integrate the right tools and tech.

Book a call