Providing the resources that not only improve employee skills, but allow them to progress through their careers
Empowering account teams to start treating the agency like their own, constantly upleveling client service
Giving owners more bandwidth and precious time to focus on new business development
Three core pillars that transform agency teams into...
Like...critical thinking, communication, client counsel and fostering the right mindset to succeed
Like...strategic planning, the right processes for efficiency, onboarding clients and reporting results
Like...running accounts, keeping them in scope, managing other team members and self leadership
"I was recently struggling with placements for trade publications. After talking through a new approach with Shauna at Advocation, I walked away from our conversation with the tools and insight on how to move forward. I've secured 5 placements in the past two weeks!"
The E.S.P. Framework is designed to increase morale, while improving a team’s quality of work so agency owners have the bandwidth to focus on securing clients and increasing revenue.
One size doesn’t always fit all, and that’s especially true with training and professional development. We work 1:1 with employees virtually to improve in areas specific to their current role.
We conduct virtual group trainings on topics that help the entire agency thrive. Common focuses include client service and counsel, honing strategic thinking and winning media pitches.
We work closely with owners to create customized systems that help their agencies run more effectively--from onboarding clients, reporting results, account management and more.
"Shauna has been invaluable in helping me get untangled from the day-to-day execution in my agency, so I can be free to focus on increasing revenue and growing the business in new and exciting ways. She is masterful at creating and implementing systems & processes that not only help PR agencies run smoothly, but that keep clients happy without overworking your team."