Hi, we're Advocation

We provide team training and strategic operations
support for
 PR agencies

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Keep your clients and employees happy

Increase Team Morale

We provide resources that not only improve employee skills, but allow them to progress through their careers

Improve Client Experience

We empower account teams to start treating the agency like their own, constantly upleveling client service

Grow Your Agency

We give owners more bandwidth to focus on the future of their firm and new business development 

"Shauna has been invaluable in helping me get untangled from the day-to-day execution in my agency, so I can be free to focus on increasing revenue and growing the business in new and exciting ways. She is masterful at creating and implementing systems & processes that not only help PR agencies run smoothly, but that keep clients happy without overworking your team."

Jen Berson
Founder of Jeneration PR

Our Programs for PR Agencies

The MBAgency Program

Get our on-demand training program to transform task takers into business partners for your firm and the clients you serve.

Learn more

PM for PR

Redefine the way you work to deliver reputation-building results without sacrificing the health and well-being of your team.

Learn more

"I was recently struggling with placements for trade publications. After talking through a new approach with Shauna at Advocation, I walked away from our conversation with the tools and insight on how to move forward. I've secured 5 placements in the past two weeks!"

Morgan Mikulaschek
PR Professional

Let's discuss how we can support your agency

Improve morale, drive client results and gain more bandwidth to focus on the future of your firm

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