Empower employees to proactively lead and retain accounts, introducing

Transform task takers into business partners for your PR firm and the clients you serve 

Get MBAgency Program

Does this sound familiar?

  • Your agency is experiencing serious burnout (or would like to prevent it) and you need resources to keep your team engaged in their work

  • You know that your owner(s) and senior leaders need to allocate more time to focus on the future of your agency, but struggle to find the bandwidth to do so (now more than ever)

  • Your work model has changed—whether that's fully remote forever or a hybrid model, and you're seeking support to keep everyone on task and on budget

  • Even if your agency didn't lose several clients when the pandemic hit, you know that keeping current clients happy and retained is critical, and it needs to be an agency-wide focus instead of the responsibility of a select few (or just you!)

If any of the above sounds familiar, you're in the right place.

Here's what participants of

The MBAgency Program say:


Transform task takers into business partners for your firm and the clients you serve

A proven method for empowering PR agency employees with the skills and resources they need to proactively lead and retain client accounts

Gain lifetime access to the program's curriculum

Expertly Managing the Client

  • Setting (and maintaining!) expectations to keep clients happy and work in scope

  • Running client meetings strategically & efficiently 

  • Creating budget management mastery

  • Instilling confidence in your agency’s abilities

  • Establishing business acumen in any client vertical 

Expertly Managing the Work

  • Managing the day-to-day work of each and every client campaign 

  • Reporting results confidently

  • Identifying the metrics that really matter

  • Managing your time when you have no time

  • Developing standout strategies

Expertly Managing the Team

  • Becoming a crystal clear communicator with your team 

  • Managing up and down to keep projects moving forward seamlessly

  • Delegating like a pro so work gets done on time and up to the agency’s standards

  • Keeping team morale and motivation high

  • Communicating and translating client goals and objectives back to the team

Get on the Waitlist

Additionally, each participant receives:

  • A 1:1 call to discuss their current professional development goals and gain personalized guidance for success

  • Hands-on support with three group training clinics (one on each core pillar of the program) to answer questions, discuss lessons and work through on-the-job challenges

Agencies registering an entire team can receive a significant discount for multiple registrants.

Book a call with us here to discuss.

Our Founder, Your Teacher

Throughout my experience, I've seen one common pain point for every boutique and midsize agency owner I've met.

They can't quite extract themselves from the day-to-day execution to focus on strategically growing their business as much as they’d like.

I realized the missing link was team training that empowered employees to treat the agency like their own business. Instead of training on one-off skills or hot new trends, they needed holistic support customized to the PR agency business model that honed strategic thinking, client counsel, planning skills, and more.

I saw first hand that professional development resources and team training could be the difference between a thriving agency and a struggling one, a short-term or long-term client, successful or disastrous projects, and how well agency owners can sleep at night.

I developed this program to address that, creating a win-win-win for agencies, their team members and the clients they serve.


Receive an additional


for joining the program beforeĀ October 12th, 2023

Gain access to our New Biz Strategies & Systems Workshop

The MBAgency Program frees up the bandwidth of agency owners and senior leaders to focus on the future of their firm. This workshop helps you maximize that time by sharing: 

  • The new business strategies that are working now for agencies to fill their pipeline
  • A new business dashboard to track and manage your agency's outreach efforts 
  • A strategy for creating potent thought leadership content that will set your agency apart from competitors 
  • A case study deep dive on the piece of content that helped our agency sign a $30k piece of work without the need for a proposal or multiple sales conversations 
Join Now

A training program customized to
PR agency teams

Get the skills and resources you need to transform task takers into business partners for your firm and the clients you serve

The MBAgency Program

$1,997 / participant

With bundled rates for multiple registrants

  • Lifetime access to a training portal with The MBAgency Program's curriculum
  • A 1:1 session for each participant to support individual success in the program
  • Three group training clinics for hands-on support as team members work through training lessons
Join Now

You've got questions, we've got answers

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The MBAgency Program and The MBAgency Method are copyrights of Advocation. All rights reserved.

DISCLAIMER: The results stated above are the results of our clients. We are not implying you’ll duplicate them. Your results will vary and depend on many factors, including but not limited to your background, experience, and work ethic. By submitting your personal information on any of the Advocation webpages, you are authorizing our company to send you informational and promotional messages.

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